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The Case Method in Business Programs
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The case method in Business programs was pioneered by Harvard University in the early 1900's, and is still employed in most Business schools to develop and hone students' analytical skills. A business case is a description of a real business situation including a particular set of problems where the protagonist is most commonly a manager. In the case method, students are called upon to analyze the situation and decide on a plan of action. The case study acts as a vehicle to practice analytical skills as well as a base from which to generalize managerial lessons. The case method is experiential learning in which students are encouraged to learn from semi-structured experiences. While utilizing a common core of generally validated concepts, students construct individual interpretations of the case.


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